Steve Roman

First StrategicSteve Roman


Steve Roman is a founding partner in the firm FirstStrategic, Communications & Public Affairs. Roman leads the firm’s marketing and public relations lines of business and also focuses on public policy issues affecting the corporate community. Before the founding of his current firm in 2002, Roman was Vice President, Public Sector Group for First Solar. First Solar is a manufacturer of photovoltaic modules. In his position he was responsible for strategic management and market development for First Solar’s Public Sector efforts. He was also responsible for managing all domestic sales relationships. He joined First Solar in January 2001. Prior to this position Roman was Senior Vice President, Western Regional Public Affairs for BANK ONE CORPORATION. He was responsible for Media Relations, Community Affairs, Government Relations and special projects. He also functioned as the BANK ONE CORPORATION official spokesman for the Western Region, which includes Arizona, Colorado and Utah. Roman joined the Bank One predecessor, Valley National Bank of Arizona, in 1985 as Public Relations Manager and held various marketing and communications positions within the Bank. He was the Corporation’s Regional Marketing Director from 1995 through 1998 and directed all advertising, marketing research and promotional activities for Bank One western states including Arizona, Colorado, Utah, Texas, Oklahoma and Louisiana. Roman was also responsible for the Bank One Arizona Charitable Foundation which annually contributed approximately 4 million dollars back to Arizona. Prior to joining Bank One, Roman had a ten-year career at the Congoleum Corporation headquartered in New Jersey, where he left as Director of Marketing/New Residential Products. It was at this time that he moved to Phoenix, Arizona. Roman is native of Memphis, Tennessee and received BBA from the University of Kentucky in 1975. He and his wife, Terry, have two children and reside in Phoenix.